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ByHeather MacAvelia·Independently reviewed·Published Oct 30, 2026·Updated Oct 30, 2026
Independently verified against live vendor data on Oct 30, 2026.

B2B data and AI GTM platform with 500M+ contacts, AI agents through Agent Teams and GTM Workspace, and an MCP server for AI tools. Free ZoomInfo Lite plan, paid plans quoted (USD).

How we scored it

Autonomy

4/5

Integrations

5/5

Pricing clarity

3/5

Evidence

5/5

Setup

5/5

The facts

ZoomInfo is a go-to-market platform for B2B sales, marketing, RevOps, customer success and recruiting teams. It combines verified data on more than 500 million contacts and 100 million companies with intent signals, org charts and technographics, and builds that data from public web sources, company websites, regulatory filings, job postings and a contributory network, with more than 300 human researchers verifying records. ZoomInfo says more than half of the Fortune 500 use it.

Its AI layer includes the GTM Context Graph, which reasons across ZoomInfo data, a customer's CRM, conversations and buying signals, and GTM Workspace, which gives sellers AI agents for account research, meeting prep and deal prioritization. Agent Teams, launched on October 1, 2026 inside GTM Studio, coordinates specialized agents that run complete GTM plays, such as re-engaging a champion who changed jobs, within the approvals and limits a team sets. ZoomInfo built Agent Teams on technology from DoubleO.ai, which it acquired on September 30, 2026.

GTM.AI, generally available since June 2026, gives developers and AI agents headless access to ZoomInfo data through an API, an open-source CLI and an MCP server that connects Claude, ChatGPT and custom agents. ZoomInfo integrates natively with Salesforce, HubSpot and Microsoft Dynamics 365, and its integrations page lists 193 integrations, including Outreach, Salesloft, Marketo, Snowflake, Slack, Gong and Zapier.

ZoomInfo Lite is a permanent free plan with no credit card required. Paid packages, including ZoomInfo Professional, Copilot Advanced and Copilot Enterprise, are quoted by ZoomInfo's sales team and priced on features, licenses and credit usage, where a credit is consumed each time a contact or company profile is exported. ZoomInfo does not publish its contract terms.

Intent signals, website visitor data, buying group filters and automated outreach workflows start at Copilot Advanced, while real-time intent, custom intent signals, AI-generated account summaries and Copilot chat are listed on Copilot Enterprise. A free trial of the full platform is available.

ZoomInfo suits B2B sales, marketing and RevOps teams that want one platform for contact and company data, intent signals and AI agents that act on them, from a free starting plan up to enterprise packages. Teams that want a contact database with built-in email sequencing on self-serve paid plans should look at Apollo.io, and teams that want to build their own enrichment workflows across many data providers should look at Clay.

Current state Q4 2026: ZoomInfo was named a Leader in the 2026 Gartner Magic Quadrant for Account-Based Marketing Platforms (October 8) and in the 2026 IDC MarketScape for Worldwide Unified Revenue Orchestration Platforms (October 5), and achieved ISO/IEC 42001 certification (October 6). In October it also announced a Workbounce acquisition, native GTM.AI integrations with n8n, ClickUp and Exa AI, a role as a data partner for Salesforce's Hunter outbound agent, and an MCP connector for Snowflake. ZoomInfo trades on Nasdaq as GTM.

Pricing

freemium · Free

View pricing ↗

Segment

All sizes

Setup

moderate

Verified

Oct 30, 2026

Transparency

Partial

Contract

Not Published

Data training

Not Disclosed

Human in loop

Optional

Capabilities

lead-generationintent-detectiondata-analysiscrm-syncoutbound-automationautonomousmcp-serverworkflow-builder

Pros & Limitations

Editorial assessment

Pros

  • ✓Verified data on 500M+ contacts and 100M+ companies, with intent signals, org charts and technographics.
  • ✓Agent Teams and GTM Workspace run account research and complete GTM plays within the approvals a team sets.
  • ✓An MCP server, API and open-source CLI bring ZoomInfo data to Claude, ChatGPT and custom agents.

Limitations

  • –Paid packages are quoted by sales and priced on features, licenses and credits.
  • –Intent signals, buying groups and automated workflows start at Copilot Advanced, and Copilot chat is on Copilot Enterprise.
  • –A credit is consumed for each exported contact or company profile, including exports through CRM and API integrations.

Technical Details

Deployment
webcloudapiclibrowser-extensionmobile
Model architectureProprietary data platform and GTM Context Graph with AI agents, plus Agent Teams orchestration built on DoubleO.ai technology. LLM providers not disclosed
Integrations
SalesforceHubSpotSlackZapierGmailMicrosoft TeamsMicrosoft OutlookGoogle CalendarGoogle MeetZoomNotionLinkedInMicrosoft Dynamics 365OutreachSalesloftMarketoSnowflakeGongClaudeChatGPT
Security
SOC 2 Type IIISO 27001ISO 27701ISO 42001GDPRCCPA

Similar agents

Rating

4.6/ 5
★★★★★

Editorial score

How we score this →

Recognition

Rated 4.6 ★Category Leader · Q4 2026MCP Server VerifiedListed 2026
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