Unify

Name: Unify
Price: 1740 USD
Author: Unify

by Unify

Independently Reviewed

AI outbound platform combining intent data, B2B contact data, AI agents, and outbound action under one roof. Growth from $1,740/month (annual); Pro and Enterprise custom.

From

$1740

subscription ↗

GitHub

—

Stars

4.7 / 5

43 reviews ↗

MCP

Compatible

Unify is the AI outbound platform that brings sales, marketing, and AI together by combining intent data, B2B contact data, AI agents, and outbound action under a single platform. The platform addresses the fragmentation that revenue teams face when stitching together intent providers (6sense, Demandbase), B2B contact data (ZoomInfo, Apollo), and outbound execution (Outreach, Salesloft). Named customers with published case studies include Perplexity, Cursor, Together AI, Flock Safety, Justworks (6.8X ROI in five months), Spellbook ($2.59M pipeline in seven months), Mutiny, and Pylon. Pricing is publicly listed for the Growth tier at $1,740/month billed annually ($20,880/year), which includes 50,000 credits annually, 1 user (additional users at $100/seat/month), and 8 Unify Managed Gmail Mailboxes ($25/mailbox/month for additional). Pro and Enterprise tiers use custom pricing with higher credit allocations (200,000 and 600,000 credits respectively), more included users, and additional features including SSO on Enterprise. All plans include Salesforce and HubSpot integration, email sequences, intent signals, and AI Agents. Implementation typically runs 2-6 weeks including CRM integration, data source configuration (web traffic, product usage, job changes, AI signals), AI Plays setup, and revenue team rollout. Unify's differentiation versus Apollo.io, Clay, and broader sales engagement platforms is the unified intent, data, and action architecture combined with AI agents. Rather than positioning purely as data (Apollo pattern), workflow automation (Clay pattern), or sales engagement (Outreach, Salesloft pattern), Unify combines all three with AI agents executing outbound workflows based on intent signals and B2B data. Integrations cover the full GTM stack: Salesforce, HubSpot, 6sense, Clearbit, Demandbase, G2 intent data, Snitcher, managed Gmail mailboxes with warmup and deliverability monitoring, plus Webhooks and a public API for connecting data warehouses and third-party tools. Not appropriate for early-stage or SMB teams that cannot justify $20,880/year minimum commitment, teams requiring monthly billing flexibility, or organizations that want to maintain best-of-breed specialist vendors for intent, data, and execution separately. Unify is SOC 2 Type II compliant and GDPR compliant. Customer data is not used to train generalized AI models. Q2 2026: Unify shipped Webhooks in Plays (May 26) enabling push to Zapier, n8n, dialers, and marketing automation tools; a public API (May 21) for data warehouse and internal system connections; phone number enrichment; Lists for managing prospect groups with bulk actions; next-generation AI Agents with expanded research and qualification capabilities; PLG support with product usage signals; and lifecycle outbound workflows. Not affiliated.

Pricing

subscription · $1740

View pricing ↗

Segment

b2b

Setup

moderate

Verified

Jun 21, 2026

Transparency

Partial

Contract

Annual Only

Data training

Not Trained

Autonomy

Human Optional

Capabilities

intent-detectionoutbound-automationpersonalisationlead-generationcrm-sync

Pros & Limitations

Editorial assessment

Pros

✓Unified intent, data, and action architecture is genuinely differentiated: combining intent signals, B2B data, and outbound execution in a single platform reduces multi-vendor complexity versus stitching together 6sense, ZoomInfo, and Outreach separately.
✓AI agents execute outbound workflows autonomously: Unify takes action on intent signals rather than just surfacing them, producing better outcomes than analytics-first alternatives that require human reps to act on intent insights.
✓Published case studies with named ROI metrics validate the approach: Justworks reported 6.8X ROI in five months, Spellbook generated $2.59M in pipeline in seven months, and customers like Perplexity, Cursor, and Together AI provide peer validation for high-growth B2B teams.

Limitations

⚠Entry pricing of $20,880/year (Growth, annual only) is inaccessible to early-stage and SMB outbound teams: smaller B2B sales orgs should use Apollo.io individual seats, lemlist, or AiSDR until outbound at this investment level is justified.
⚠Newer than established sales engagement platforms: Unify has rapid growth but fewer years of production deployment than Apollo.io, Outreach, or Salesloft, which can affect risk-averse procurement evaluations at very large enterprises.
⚠Unified architecture creates platform-roadmap dependency: value depends on Unify's sustained development across all three layers (intent, data, and action), with execution risk if any layer falls behind specialized competitors like 6sense for intent or ZoomInfo for data.

Technical Details

Deployment

webapi

Model architectureProprietary

Avg setup time2-6 weeks (sales-led discovery, CRM integration, data source configuration, AI Plays setup, AI agent training, revenue team rollout)

Autonomous rateAgentic: Unify AI agents handle autonomous outbound workflows based on intent signals and B2B data within configured guardrails; revenue teams approve campaign objectives

Integrations

SalesforceHubSpotOutreachSalesloftApollo6senseClearbitDemandbaseG2SnitcherGmailSlackZapiern8nWebhooksAPI

Security

SOC 2 Type IIGDPR