Vidyard

Vidyard is the AI video platform purpose-built for B2B sales and marketing video workflows, combining personal video messaging, video hosting, AI Avatars, and the new Video Agent (agentic AI that automatically sends personalized videos to buyers) in a unified system. Founded in 2010, Vidyard has grown into a defining brand in the B2B video category serving sales reps, marketers, and customer success teams that find generic video tools (Loom, Zoom Recordings) too consumer-focused for B2B revenue workflows. Pricing follows a tiered subscription model with monthly options: Free at $0 covers individual sales reps with basic video messaging. Pro at $24/user/month covers individual professionals with full video messaging, hosting, and AI capabilities. Plus at $59/user/month covers sales teams with team collaboration, advanced analytics, CRM integrations (Salesforce, HubSpot, Marketo, Gong), and Video Agent capabilities. Business is custom-priced for larger organizations with SSO, advanced security, dedicated support, and high-volume Video Agent and AI Avatar usage. Vidyard's differentiation versus Loom, Zoom, and traditional video tools is the B2B sales video specialization combined with the new Video Agent agentic capabilities: rather than positioning as a general video tool (Loom pattern) or video conferencing (Zoom pattern), Vidyard is built around B2B revenue workflows — sales reps recording personal videos for prospects, marketers hosting campaign videos, and the new Video Agent autonomously generating and sending personalized videos to buyers based on CRM signals. This produces materially better B2B video outcomes than generic video tools. Vidyard capabilities include video messaging (personal video recording with prospect tracking), Vidyard Hosting (centralized business video management), Video Agent (agentic AI that auto-sends personalized videos), Vidyard AI Avatars (AI-generated personalized videos at scale), and integration with major B2B sales tools (Gong, HubSpot, Marketo, Salesforce). The platform serves B2B sales teams, marketers, and customer success organizations across SaaS, financial services, and other industries with significant video-driven revenue workflows. Vidyard operates under SOC 2 Type II, GDPR, and CCPA compliance.