Make

Make (formerly Integromat) is a visual workflow automation platform that lets users build complex multi-step automations through a drag-and-drop scenario builder. Unlike Zapier's linear approach, Make uses a visual canvas where users can create branching paths, loops, error handlers, and parallel processing flows. The platform connects 2,000+ apps and supports advanced data manipulation including JSON parsing, array operations, text formatting, and mathematical functions. Make charges per operation where each module execution counts as one operation, offering competitive pricing for high-volume automations. Key features include real-time execution monitoring, data store for persistent variables, webhook support, and custom API connections via HTTP modules. Acquired by Celonis in 2020. Best suited for power users who need more complex automation logic than Zapier at a lower price point.