Profound Aim

Profound Aim is the always-on agentic layer of Profound, the AI search optimization (AEO) platform that helps brands measure and influence how AI answer engines describe them. Launched on July 2, 2026, Aim sits on top of Profound's AI-search intelligence and runs continuously in the background, monitoring brand visibility, sentiment and accuracy across AI responses along with prompt volumes and agentic traffic, and surfacing the changes that matter to a marketing team. Profound is used by more than 700 enterprise brands and large agencies, including over 10% of the Fortune 500, with named customers including Target, Walmart, Figma, MongoDB, Ramp and U.S. Bank. When Aim detects a meaningful change it explains what changed, why it matters and the claimed business impact, then converts the highest-impact opportunities into structured marketing Projects complete with briefs, specific tasks and recommended agent workflows. It routes that work to specialized Profound Agents for research, content creation and optimization, while keeping marketers in control of every approval. Integration depth is a genuine strength. Profound publishes around forty named integrations. CDN and hosting coverage includes Akamai, Amazon CloudFront, Cloudflare, Fastly, Netlify and Vercel. Content systems include Adobe Experience Manager, Contentful, Drupal, Framer, Sanity, Webflow and WordPress. Analytics runs through Adobe Analytics, Google Analytics and Google Search Console, and lifecycle marketing through Klaviyo and Customer.io. It exposes a hosted MCP server that lets external AI tools including ChatGPT, Claude Desktop, Cursor and Cline query its Agent Analytics and visibility data directly. In June 2026 Profound added external MCP connectors in the other direction, letting the platform read from and act in Slack, Granola, Notion, Atlassian, Linear, monday.com and G2, although those connectors currently run only inside Ask Profound rather than inside Aim. Answer-engine tracking spans up to nine engines including Perplexity AI, Google AI Mode, Gemini, Microsoft Copilot, Meta AI, Grok and DeepSeek. Pricing is published for the self-serve tiers and quote-only above them. Starter is $82.50 per month billed yearly or $99 month to month, and covers ChatGPT tracking only, 50 tracked prompts and 100 agent credits a month. Growth is $332.50 billed yearly or $399 month to month, and covers three answer engines, 100 tracked prompts and 400 credits, and it is the tier that carries the free trial. Both annual rates represent a flat 16.7% saving that Profound presents as two months free. Enterprise is custom priced and is where up to nine answer engines, tailored prompt tracking, SSO with SAML and SOC 2 compliance sit. Agencies buy a separate ladder, with Agency Growth at $99 per month covering ten pitch workspaces and full client workspaces sold as a $399 per month add-on. What the entry tier does not buy is team scale. Profound directs teams of more than three people to a custom Enterprise plan. Agent credits are also consumed on every agent run, and an account is configured either to bill overage or to pause once its allotment is reached. Profound Aim suits marketing teams that treat AI search visibility as a managed channel with execution attached. Teams wanting AI-visibility tracking inside an established full-suite SEO platform they already run may prefer Semrush AI ($117.33/mo billed annually). Teams wanting generative-engine tracking and content generation in one tool may prefer Writesonic ($79/mo billed annually). Teams wanting content optimization and prompt tracking without an agentic execution layer may prefer Clearscope ($129/mo). Current state Q3 2026: Aim launched on July 2, 2026 as Profound's always-on marketing agent. Profound raised a $96 million Series C led by Lightspeed Venture Partners in February 2026 at a $1 billion valuation, bringing total funding above $155 million across four rounds. The platform is SOC 2 Type II certified and completed an independent HIPAA compliance assessment, conducted by Sensiba LLP, in November 2025. External MCP connectors shipped in June 2026 and remain limited to Ask Profound.