Artisan Ava

Artisan Ava is the AI BDR from Artisan, which describes its products as AI employees for go-to-market teams. Ava finds leads in a database of 250M+ verified B2B contacts, enriches them from 22+ data sources (email addresses and phone numbers are waterfall enriched), tracks intent signals and website visitors, writes personalized sequences across email and social, handles replies and objections, and books meetings. A built-in dialer queues call steps for human reps. Artisan is backed by Y Combinator, HubSpot Ventures and others, and has announced an $11.5M seed round and a $25M Series A led by Glade Brook Capital. Named customers include SaaStr, SumUp and CookUnity.

The Artisan pricing page has two views. The Startups view publishes self-serve plans: Free at $0 with 300 credits a month, Intern at $250 per month billed annually ($280 month to month) with 10K credits, and Employee at $600 per month billed annually ($660 month to month) with 25K credits. Annual plans receive their credits upfront, and new accounts get a 30-day trial of 10K credits with no card. The Businesses and Enterprises view lists Team (about 2,500 leads contacted a month), Scale (about 6,000) and Enterprise (custom volume), each priced by sales. Artisan says a typical campaign uses about 20 credits per person contacted, mailboxes and phone numbers are billed separately, and a human power dialer costs $67 per seat per month.

Artisan says Ava is autonomous by default and adjustable per campaign: teams can approve messages before sending, lock tone and calls to action, set banned phrases and escalation rules, or pause campaigns. The pricing page lists a fuller self-driving mode as coming soon.

Ava syncs bi-directionally with Salesforce and HubSpot, sends from connected Google or Microsoft mailboxes, posts performance updates to Slack and accepts data through webhooks. An Artisan connector for Claude, built on an Artisan MCP server and described as an early feature, lets users search prospects, build lists, enrich contacts and draft campaigns from a Claude chat. Artisan states it is SOC 2 Type II certified and sets out GDPR and CCPA obligations in its privacy policy. Its terms say customer data is not used to train AI models other than the model used to provide the service, unless anonymized or aggregated, and that a model trained specifically on the data of one customer stays exclusive to that customer.

Other AI SDR agents in the index include 11x Alice (from $3,750/mo billed annually), AiSDR (from $1.50 per person contacted) and Instantly AI Sales Agent (from $75.20/mo billed annually).

Current state Q4 2026: Artisan publishes self-serve Startups plans from $0, with Intern at $250 per month billed annually, alongside sales-priced Team, Scale and Enterprise plans for larger teams. It states SOC 2 Type II certification, and its help center documents a Claude connector built on an Artisan MCP server.