Fathom vs Spellar AI (2026)

Fathom

by Fathom Video

Spellar AI

by Spellar LTD

Pros

• ✓Number one AI notetaker on G2 with over 6,900 reviews at 5.0 stars, plus HubSpot Most Used App 2025: the strongest third-party validation track record in the meeting intelligence category.
• ✓Bot-free capture is generally available alongside the traditional meeting bot, with a generous free tier offering unlimited recordings, transcriptions, and AI summaries and no storage time limit.
• ✓Business-tier CRM field sync automatically maps and writes meeting insights into specific fields in Salesforce and HubSpot records, eliminating post-call manual CRM data entry for revenue teams.

Limitations

• ⚠CRM sync is capped at 3 users per domain across Free, Premium, and Team tiers, and advanced AI summaries and action items are limited to reduced usage on the free plan, driving upgrade pressure for teams relying on these features daily
• ⚠CRM field sync, Deal View, coaching metrics, and AI scorecards are all Business-tier only at $25 per user per month annually, pricing out smaller sales teams that need revenue intelligence without a full enterprise commitment
• ⚠De-identified meeting data may be used by default to train in-house AI models with opt-out available in account settings: teams in sensitive industries should verify opt-out is configured before deployment

Pros

• ✓No bot joins calls: Spellar records natively on Mac, iPhone, and iPad audio without sending a participant into the meeting, eliminating the privacy concern and awkward presence that bot-based tools like Fireflies.ai, tl;dv, and Fathom introduce
• ✓Cross-meeting memory lets users query what was said across all past recordings with cited, sourced answers linked to the exact moment in the original transcript, rather than searching through individual session notes manually
• ✓Every premium AI model is included in the base subscription: GPT, Claude, Gemini, and Perplexity are all available without additional cost and are switchable per meeting, per template, or per individual question

Limitations

• ⚠No free tier: Spellar Pro starts at $18.99 per month (or $11.99 per month annual) with no permanent free plan, unlike Fathom and Fireflies.ai which both offer free tiers with meaningful usage limits
• ⚠No SOC 2 Type II or ISO 27001 certification: Spellar covers UK GDPR and CCPA compliance but has not completed third-party security audits, which limits enterprise procurement in regulated industries where Fathom and Fireflies.ai have confirmed certifications
• ⚠Mac, iPhone, iPad, and web only: no Windows client means organizations on Windows-first environments cannot standardize on Spellar, and Windows users in mixed-device teams must use the web app which lacks native OS-level audio capture