Favikon

Favikon is an AI influencer marketing platform built and headquartered in Paris, aimed at brands and agencies that need to discover, vet and manage creator partnerships. It indexes creator profiles across nine social networks at once: LinkedIn, Instagram, X, TikTok, YouTube, Substack, Pinterest, Twitch and Snapchat. LinkedIn and Substack coverage is the real differentiator, because it surfaces professional creators, industry analysts and newsletter writers that Instagram-and-TikTok platforms cannot see, which is why the product lands with B2B and SaaS marketers rather than only consumer brands. The vendor states it is trusted by 10,000+ brands and agencies from 118 countries.

The AI sits in three places. Authenticity scoring vets audience quality and surfaces inflated followings. AI vectorized search returns creators from natural-language queries rather than tag filters. Radar tracks which creators competitors are working with across all nine networks without manual auditing. An AI assistant built into the inbox drafts outreach, saves engagement data and updates contact records automatically, and campaign tracking retrieves creator posts and refreshes performance data on a schedule. A Chrome extension surfaces the same intelligence while browsing social platforms normally.

Favikon publishes a first-party MCP server, which the marketing site does not mention anywhere. The endpoint is live at a dedicated subdomain and is OAuth-protected, advertising scopes for reading data, sending outreach and spending account credits. That means an external AI assistant can be granted the ability to act on a Favikon account rather than just read from it, so anyone connecting one should understand that those scopes carry real spend. The integration surface is otherwise thin. GA4 arrives on Pro and a general API only on Enterprise, with no CRM, ecommerce or marketing automation connectors at any tier.

Pricing is public, in USD via an on-page currency selector, on three billing terms. Core runs $199 monthly, $179 quarterly and $159 yearly, and includes 500 credits a month, 3,000 contacts, 1 active campaign and 100 tracked creators. Pro runs $299, $269 and $239 on the same three terms, adding 1,000 credits, 5,000 contacts, 5 active campaigns, 300 tracked creators, Radar, sponsored-post and job-title filters, social DMs and GA4. Enterprise is quote-only, described as tailored to your needs, and is where API access, onboarding, a dedicated CSM and SEPA payment live. A 7-day free trial covers Core and Pro.

What the entry price does not buy is worth naming. The Favikoin credit system is the real constraint rather than the headline rate, because discovery and enrichment consume credits and a 500-credit Core allowance goes quickly across concurrent campaigns. There is no permanent free tier, so the 7-day trial is the whole evaluation window. And there is no revenue attribution: Favikon tells you who to work with and what they posted, not what it sold, so ecommerce teams need a separate attribution layer. Grin and Aspire are the usual answer there, Traackr and CreatorIQ for enterprise roster management, and Later Influence or Skeepers for Instagram and TikTok only.

Current state Q3 2026: Favikon is a French company subject to EU data protection law, and its privacy policy states that it complies with all applicable data protection laws including the GDPR. Favikon states that it does not use individual messages or personal data to train AI models without explicit consent, and that any AI training use is limited to aggregated, anonymized platform usage data. It contractually prohibits third-party AI providers from training on customer data where those providers allow it. No SOC 2 or ISO 27001 certification is published. The single SOC 2 Type II reference in its privacy policy is a requirement Favikon imposes on its own AI providers, not a certification it holds. Independent evidence is spread across three corpora rather than concentrated in one, and the pricing page closes with a section inviting visitors to ask ChatGPT, Claude or Perplexity about the product.