Cresta

Cresta is an enterprise AI-native contact center platform that combines autonomous AI Agents, real-time Agent Assist, and Conversation Intelligence in a unified system for human and AI agents. Founded by Sebastian Thrun and Zayd Enam, led by CEO Ping Wu (co-founder of Google Contact Center AI), Cresta has raised over $270 million from investors including Sequoia Capital, Andreessen Horowitz, Greylock Partners, Tiger Global, Qatar Investment Authority, J.P. Morgan, Accenture, Qualcomm, and Workday Ventures at a $1.6 billion valuation. Cresta AI Agent powers autonomous customer conversations across voice, chat, and SMS in more than 30 languages. Agents use customer history and preferences to personalize each interaction and connect them into one continuous conversation through shared memory that ensures context is never lost across channels, handoffs, or between human and AI agents. Agents connect to CRM, billing, scheduling, and other systems via secure API-based function calling and MCP support to retrieve data and complete tasks in real time. AI agents are optimized for each channel: real-time voice conversations, structured digital messaging, and SMS. Cresta Conductor is a natural-language engine for the entire agent lifecycle that lets developers build, test, and improve production-grade AI agents grounded in business context. The Agent Operations Center is a unified command hub for all contact center conversations, both human and AI-led. Supervisors oversee live conversations with AI that flags when intervention is needed, guide the next response, take over instantly in critical moments, and ensure every interaction remains accurate, compliant, and on brand. Agent Assist provides real-time guidance, knowledge, and workflow automation that turns every human agent into a top performer. Conversation Intelligence surfaces signals hidden in every conversation and captures voice-of-the-customer insights at scale. Integration depth spans five categories. Telephony and chat: Five9, Amazon Connect, Nice, Genesys, Avaya, LivePerson, Twilio, Cisco, and Siprec. Knowledge: Google Drive, SharePoint, Zendesk, Bloomfire, Shelf, and Contentful. CRM: Salesforce, Pega, ServiceNow, Microsoft Dynamics, Pipedrive, Zendesk, HubSpot, Oracle, Intercom, and Zoho. Marketing: Shopify, Facebook, Adobe, HubSpot, Google, Marketo, Amazon, and Bynder. Data: Databricks, AWS, MySQL, SQL, and SQS. MCP support standardizes tool access and reduces integration complexity for reliable automation. Missing from the current integration set: no native Jira or Linear integration for issue tracking workflows. Pricing is custom and requires sales engagement. No published pricing tiers or self-serve trial. Cresta targets enterprise contact centers and mid-market organizations with high conversation volumes. Annual contracts are standard at this tier. Cresta is not the right fit for small teams or startups with low conversation volume: the enterprise sales motion, custom pricing, and implementation requirements make it unsuitable for organizations handling fewer than a few thousand conversations per month. Teams wanting a self-serve AI customer support agent with transparent per-resolution pricing should evaluate Intercom Fin at $0.99 per resolution or Zendesk AI with Suite plans from $55/agent/month. Organizations that need a standalone AI chatbot without telephony integration will find Cresta overbuilt for their needs. Current state Q2 2026: Cresta holds SOC 2 Type II, ISO 27001, ISO 42001 (AI governance), HIPAA, GDPR, CCPA, and PCI DSS certifications confirmed at trust.cresta.com. Cresta is among the first companies certified under ISO/IEC 42001, the global standard for AI governance. All PII is automatically redacted with PCI-DSS and ISO 27701 compliance. Models are trained on customer data tailored to each customer with strict data boundaries. Cresta Conductor launched as a natural-language engine for building and testing AI agents. The Agent Operations Center provides real-time supervisor oversight of all human and AI conversations. Snap Finance reported a 40% reduction in average handle time, containment rate improvement from 6% to 33%, and a 23% increase in customer satisfaction scores after deploying Cresta. G2 shows 43 reviews at 4.2/5 as of June 2026.